Dating Sites – Build Your Own and Profit
You don’t have to have been involved in affiliate marketing for very long to know that dating sites are hot. In fact, the dating niche is one of the most popular marketing niches out there. A quick search of Google for dating sites shows more than fifty million results. That clearly indicates a lot of interest in that market, and billions of dollars change hands every year in that industry. And yes, affiliate marketers are making a lot of money promoting dating Websites. It’s a great niche in which to be working, but it’s also super-competitive. If you’re going to try to make money in the matchmaking business, you need to take a unique approach.
The problem is that if you decide that you’re going to promote a particular brand, such as EHarmony or Plenty of Fish, or Match, you’re going to find yourself having to compete with tens of thousands of other marketers. Just do a search for any of those brands online and you’ll find that there are endless review sites, countless ads, and more promotional material than you can possibly imagine. You’re also going to find yourself going up against some pretty well established competition. Some of the people promoting those brands have been doing it for years, and they’re very good at it. It’s unlikely that you’re going to start promoting EHarmony today and replace some of the big marketers who are ranking highly at the top of the search engines for that brand. So what do you do? How do you compete in promoting dating sites?
A Twist – Build Dating Sites of Your Own
One interesting way to compete in the profitable, but competitive world of dating sites is to not compete. Instead of joining the thousands of affiliates who are promoting this particular site or that one, you can give yourself an advantage and avoid the competition by creating your own dating sites. That might sound like a daunting task, but it’s actually a lot easier than you might realize. In fact, you can build your own dating sites in minutes, and you can do it in a variety of niches, finding one that’s a perfect fit for your target audience.
There are a couple of problems that will immediately come to mind when someone suggests building dating sites:
You need members to make money – You’re only going to make money from dating sites if you can persuade people to join as paying members. With lots of free dating sites out there, getting people to pay can be a bit difficult, but it’s not impossible. With the model I’m going to recommend, you allow people to join for free, but they’ll have limited access to the sites’ resources.
The sites must already have members or no one will join – This is the big problem in this niche; no one is going to join a site that doesn’t already have members. You can’t just throw up a new Website and say, “This is a dating site. Come join” if there’s no one already there. People join dating sites to meet people and they’re not going to meet people if there’s no one there to meet. I can show you how to avoid this problem as well.
There is a way to build dating sites that avoids all of these problems, and it involves a company called Dating Factory (also known as Private Label Dating Provider.) Dating Factory has a simple system that allows you to create your own private label, or “white label”, as it is sometimes known, dating sites in more than 40 different niches. You’ll have access to custom graphics, ready-built site templates, easy-to-use WYSIWYG text editors and even promotional tools to help you get your dating sites known. You can even set up your own affiliate program to recruit other people to promote your sites for you, putting you in a position to make money from other people’s promotional efforts.
What about the problem of having members? That’s where Private Label Dating Provider helps the most. They automatically fill sites with members from a common database of members from across the globe. They currently have several million members in their database who live around the world. When you create a new site using the Dating Factory system, your site will have members in it the minute you put the site online. That means that anyone who visits your dating sites will see “teaser” profiles on the home page, and anyone who joins your site will have access to the members who are already in the Dating Factory system.
How do you set up dating sites with Dating Factory? It’s easy. You register with the site, buy a domain name, and lot in to the Dating Factory site and click “Create a Site.” Then you pick the countries you’d like to market to, pick the niche (there are more than 40 of them), set your monthly membership price, and fill in a few forms with keywords, titles, headings and so forth. You can have your dating Website online in about ten minutes. After that, you should add a few pages of text content, and start promoting your site. Of course, you’ll be promoting your site, rather than the site of some other big company. This can be a huge advantage when advertising.
How much can you earn this way? There are people earning thousands of dollars per month using the Dating Factory model. They share the revenue with you, and provide good technical support and promotional materials. All you have to do is build the site and let people know that it’s there. And the built-in affiliate program capabilities allow you to recruit people to promote your site for you, and Dating Factory will see to it that they get paid.
Dating Sites Summary
Dating sites represent an incredible moneymaking opportunity for affiliate marketers, but it can be a tough and difficult niche to promote. On the other hand, if you take a different approach and create your own, personally-branded dating sites, you might be able to set yourself apart from everyone else in the business and earn a good living this way.