On Page SEO Matters More Than Ever
If you have a Website, you want traffic. It doesn’t matter if you blog for fun or build a site to make money. Whatever you’re doing, you want people to see it. To get traffic, you either need to pay money for advertising, or make sure that you have both compelling content and other sites linking to you. You also need to make sure that your “on page SEO” is properly set up so that the search engines will know what your site is about.
SEO stands for “search engine optimization,” and “on page SEO” refers to making sure that your site’s individual pages and posts are properly tweaked so that Bing and Google know exactly what each page and post on your site is about. If you have a blog on dog training, you want your on page SEO to make it perfectly clear to Google that your site is about exactly that, and nothing else.
Of course, the things that the search engines are looking for change from time to time, so I thought it might be time for a refresher regarding what the search engines are looking for right now when it comes to on page SEO.